VODAFONE MOBILE CONNECT APPLICATION
I was the product & UE lead working wirh UX agencies Seren and Sapient responsible for the large-scale design refresh of the flagship Mobile Broadband software client on PC and Mac OS platforms along with support for iOS, Android, Windows mobile devices and launched in 57 countries, with over 50m installs. Following extensive usability testing in several countries uncovering some major UE problems, changes in Vodafone Global style guides, and support of new functionality. It was necessary to review the functional requirements, IA, UI, and user interaction of the product to address these issues. Analysis of the user testing revealed that the interface was too complex in certain areas, key information needed to be surfaced more easily, and reduce overall clutter. Access to important features such as account and usage management needed to be more prominent, and to provide users with 'glance-able' status information. A click dummy prototype was created using the wireframes to help illustrate the interaction and IA design. Finally the revised Global style guide was applied to final screen compositions to provide unique Vodafone visual design clues and own client window chrome to better differentiate the software as a Vodafone product.
ROLE: LEAD DESIGNER
COMPLETED: NOVEMBER 2010
PLATFORM: iOS / ANDROID phone / tablet
DESIGN TOOLS: OMNIGRAFFLE
VISUAL DESIGN: ADOBE PHOTOSHOP